ESPN Bet Set to Enter New York Market with $25 Million License Acquisition
Penn Entertainment secures a significant foothold in North America's largest online sports wagering market, pending regulatory approval.
- Penn Entertainment acquires WynnBet's New York mobile sports gambling license for $25 million, marking a significant expansion for ESPN Bet.
- ESPN Bet is set to launch in New York later this year, pending approval from the New York Gaming Commission.
- The acquisition allows ESPN Bet to enter the largest regulated online sports wagering market in North America.
- New York's sports betting market has seen over $35.7 billion wagered since its launch, making it the largest in the U.S.
- The deal follows Penn's strategic shift from Barstool Sportsbook to ESPN Bet, aiming to leverage the ESPN brand for growth in the sports betting industry.