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Epic Submits Fortnite for iOS Return as App Store Policies Shift

Epic Games reintroduces Fortnite to the U.S. App Store using its EU account, while launching a global 20% cash back program to challenge Apple’s payment system.

Overview

  • Epic Games has officially submitted Fortnite to the U.S. App Store for review, marking its potential return after a five-year absence.
  • The submission follows a federal court ruling requiring Apple to allow external payment links without commissions, a significant shift in App Store policies.
  • Epic is leveraging its Sweden-based developer account for the submission, as its U.S. account remains terminated from the 2020 dispute with Apple.
  • A new permanent 20% cash back rewards program is live globally for purchases made through Epic’s payment system, aiming to incentivize direct transactions.
  • Apple has filed an emergency motion to pause the court’s ruling, while other developers like Spotify and Kindle are already testing the new payment options.