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Epic Orders 'AI‑First' Shift for Delayed Marvel–Star Wars Shooter

Epic has directed its team to use generative models such as Anthropic’s Claude to produce code and art, signaling a test of AI as the core production method for a major triple‑A title.

Overview

  • On Monday, Bloomberg reported that Epic told the unannounced Disney collaboration to pivot to an “AI‑first” production model for the project.
  • The crossover extraction shooter, previously targeted for March 2027, has been delayed with no new release date announced.
  • An internal message reportedly ordered “no more hand‑written code” and said all art should be “generated with full AI workflows,” with humans assigned to review and guide AI output.
  • Many developers were reportedly stunned by the directive and voiced worries about AI errors, originality of assets, quality control and the practical guardrails for fixing machine‑generated mistakes.
  • The title is a high‑profile product of Disney’s $1.5 billion investment in Epic and the move will test Unreal Engine AI tooling, industry disclosure norms, IP risk and how creative roles change in large game studios.