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Endgame Encore Earns $86M and Overloads Doomsday Presales

Disney used the reissue to roll out its Infinity Vision quality seal, focusing early Avengers: Doomsday sales into premium auditoria and triggering intense demand on exhibitor systems.

Overview

  • The Endgame Encore reissue opened to about $86 million worldwide, including roughly $26 million in the U.S. and Canada, during the weekend that began Sept. 24.
  • Those returns lifted Avengers: Endgame’s lifetime total to roughly $2.88–2.885 billion, leaving it within about $39 million of Avatar’s all‑time global total.
  • Infinity Vision is a Disney/Marvel certification for premium auditoria that verifies large screens, calibrated projection and immersive sound rather than a new projection technology.
  • Early presales for Avengers: Doomsday concentrated on Infinity Vision shows and sold out quickly, producing site and app outages at Cineplanet, Cinépolis, Cinemex and Cinemark and prompting exhibitors to add new presale windows and midnight screenings.
  • The Encore reissue also had notable local impact—Peru reported about 63,000 viewers on the first day and pushed Endgame past 4.09 million admissions, reclaiming the country’s most‑watched title—and illustrates a wider industry trend of using re‑releases to boost premium format sales.