Overview

• NFL legends Emmitt Smith and Peyton Manning have partnered with Bud Light for the brand's biggest Super Bowl ticket giveaway ever, with fans able to win by scanning Bud Light QR codes and posting about the brand on social media.
• The two football stars will also feature in a Bud Light commercial titled 'Easy Rounds', set to run during the playoffs and leading into Super Bowl LVIII.
• In the commercial, Manning orders a round of Bud Lights in a crowded bar and starts passing cans to fans with throws, with Smith appearing at the end to call a touchdown.
• Smith expressed his excitement about the partnership and the unique experience it offers fans, stating he would love to do more commercials with Bud Light in the future.
• Despite recent marketing controversies, Smith encourages fans to stick with Bud Light, citing its long-standing association with sports and the unique experiences it offers fans.