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Emirates Says Festive 'Sleigh380' A380 Was Handcrafted, Not AI

The airline characterizes the seasonal clip as a non-commercial greeting that favors human craft over digital effects.

Overview

  • Emirates posted the Sleigh380 video on December 23, presenting an Airbus A380 reimagined as Santa’s sleigh.
  • The aircraft is shown with a red nose on the landing gear, a belt along the fuselage securing a trailing sleigh, reindeer horns, wrapped gifts, and an inflatable Santa.
  • Viewers questioned the authenticity of the footage, raising the possibility that it was created with artificial intelligence.
  • Merca2.0 reports that Emirates said the display was planned, designed, and executed physically rather than generated by AI.
  • Coverage describes the piece as a holiday greeting with no ticket or route promotion, and no safety or operational developments have been reported.