Overview

• On August 10 Ratajkowski shared Instagram photos of herself in a leopard-print thong bikini and minimal string swimsuits against the Amalfi Coast backdrop.
• She included candid family moments such as collecting colorful stones and lounging poolside with her four-year-old son Sylvester Apollo Bear.
• Her Instagram Story highlighted festive yacht parties in skimpy swimwear and seaside dinners with close friends.
• The social media carousel also featured multicolored Inamorata designs, including a teal cutout one-piece paired with a Burberry bucket hat.
• She leveraged the luxury Italian getaway to bolster her Inamorata swimwear brand and engage her 29 million-strong Instagram audience.