Overview

• Musk posted on X urging parents to “Cancel Netflix for the health of your kids,” accusing the platform of pushing a “transgender woke agenda.”
• The focus of the backlash is Dead End: Paranormal Park, an animated series with a transgender teen lead that Netflix rated for ages 7+ and canceled in 2023 after two seasons.
• Accounts including Libs of TikTok amplified clips and allegations about the show’s creator, Hamish Steele, helping propel the boycott calls.
• Steele responded on Bluesky that he did not celebrate conservative activist Charlie Kirk’s death and said the circulating claims took his remarks out of context.
• News outlets reported users sharing subscription cancellations and said Netflix shares fell more than 2% in pre-market trading, while Netflix has not issued a public statement.