Overview
- Released Feb. 3, the short film will air during Super Bowl LX on Peacock on Feb. 8, with placements slated for the third quarter.
- McCarthy plays “Melisa,” who must quickly learn Spanish before Bad Bunny’s halftime show, with e.l.f.’s Glow Reviver Lip Oil as the comedic hero product.
- Nicholas Gonzalez co-stars as a doctor and telenovela icon Itatí Cantoral appears as a nurse, emphasizing the soap-opera style and humor.
- The spot was created with 72 & Sunny, directed by Tim Heidecker, with creative consulting by Santiago Fabregas.
- e.l.f. is offering Beauty Squad members a free one-month Super Duolingo subscription starting Feb. 3 for two weeks, aligning with its ongoing outreach to Latinx consumers.