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E.l.f. Beauty Reports 9% Q1 Sales Gain, Debuts in Sephora Middle East

Unpredictable Chinese tariffs have led E.l.f. Beauty to delay its full-year guidance.

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E.L.F. cosmetic products are seen for sale in a store in Manhattan, New York City, U.S., June 29, 2022. REUTERS/Andrew Kelly/File Photo
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Overview

  • E.l.f. Beauty’s net sales rose 9 percent to $353.7 million in the quarter ended June 30 and adjusted EPS reached $0.89, topping analyst forecasts.
  • The company confirmed plans to launch its core brand in Sephora stores across Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates later this year.
  • On August 1, E.l.f. implemented a $1 price increase across its portfolio and has cut China production to about 75 percent to manage tariff-related costs.
  • While withholding its full-year fiscal 2026 outlook, E.l.f. expects first-half net sales growth to exceed the 9 percent pace achieved in Q1.
  • E.l.f. is rolling out its recent acquisitions, Naturium and Hailey Bieber’s Rhode, through Sephora channels globally to strengthen its skincare offerings.