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ElevenLabs Signs McConaughey and Caine as It Launches Consent-Based Iconic Voice Marketplace

The company says licensed replicas with rights‑holder approval offer a cleaner path through Hollywood’s AI disputes.

Overview

  • Matthew McConaughey expanded his longtime relationship with ElevenLabs by investing an undisclosed sum and using its tech to release a Spanish‑language audio edition of his Lyrics of Livin’ newsletter, with the first edition reported for Friday.
  • Michael Caine’s digitally replicated voice is now available through ElevenLabs’ new Iconic Voice Marketplace and its ElevenReader app, with projects requiring case‑by‑case approval from the rights holder.
  • ElevenLabs published a roster of licensed voices mixing living talent and historical figures — including Liza Minnelli, Art Garfunkel, Judy Garland, John Wayne, Maya Angelou and Alan Turing — for uses such as narration, ads and audiobooks.
  • The marketplace operates as a two‑way licensing platform rather than blanket access, and the company says some voice models are cloned from living performers while others are reconstructed from archival recordings.
  • The launch follows a $100 million tender that ElevenLabs says valued the startup at about $6.6 billion, as the firm promotes consent‑based licensing in a sector grappling with past misuse cases and ongoing union concerns.