Overview
- ElevenLabs officially opened the Iconic Voice Marketplace with about 28 celebrity and historical voices, the majority representing deceased figures.
- Michael Caine agreed to license an AI version of his voice via the marketplace, and his model is also available in the ElevenReader app for narration of books and articles.
- Matthew McConaughey invested an undisclosed sum and will release a Spanish-language audio edition of his Lyrics of Livin’ newsletter using his replicated voice, with the first edition slated for Friday.
- The marketplace operates as a two-way system that connects requesters with rights holders to negotiate and approve uses before ElevenLabs generates the licensed voice, using cloning for living talent and reconstruction from archival audio.
- The launch follows a recent settlement with two actors who alleged voice misappropriation and arrives as unions and creatives question AI’s labor and IP impacts, even as investors valued ElevenLabs at about $6.6 billion in a $100 million tender.