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El Buen Fin 2025 Sets QR Rule as Banks Roll Out Deals Ahead of Nov. 13–17 Sale

PROFECO readies expanded complaint channels to reinforce trust through official verification.

Overview

  • All registered participants must display the official QR code that links to a verification page, with noncompliant businesses not recognized as official.
  • Registration remains open at elbuenfin.org until November 12, enabling companies to generate their personalized QR and qualify for institutional benefits including the SAT-linked draw.
  • Banamex will offer promotions from November 13 to 17, including bonus credits up to 30% on months‑without‑interest purchases, with enrollment through its app and caps such as a 10,000‑peso maximum per customer.
  • Nu will run a November 13–28 promotion that awards cash prizes up to 100,000 pesos when users register and make MSI purchases starting at 2,000 pesos on 6‑month or longer plans, with broad retail partners.
  • Canaco CDMX projects 65,305 million pesos in sales for the capital, up 31.9% from 2024, while PROFECO will staff 9:00–21:00 support and offer ConciliaExprés for rapid dispute resolution.