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El Buen Fin 2025 Generates 219 Billion Pesos as SAT Sets Raffle Dates

Officials cast the outcome as a coordination success boosting formal, electronic commerce.

Overview

  • The Economy Ministry confirmed an economic spillover of 219 billion pesos, surpassing the 2024 result by 46 billion.
  • Nearly 216,000 businesses took part, representing about a 13% increase from the prior year.
  • SAT recorded more than 59 million transactions of at least 250 pesos during the event.
  • The raffle will distribute 500 million pesos—400 million to cardholders and 100 million to merchants—with winners posted starting December 8 and prizes delivered before January 6, 2026.
  • Trade groups reported roughly 30% sales growth for most businesses and concentrated activity in retail, wholesale, tourism and services, while business leaders pointed to advances in formalization and electronic payments as a baseline to exceed in 2026.