Overview
- Milap Zaveri’s romantic drama starring Harshvardhan Rane and Sonam Bajwa premiered in India on October 21, directly clashing with Ayushmann Khurrana–Rashmika Mandanna starrer Thamma.
- Trade trackers reported preliminary day-one figures varying by source, with Sacnilk citing about Rs 2.85 crore and roughly 19.76% Hindi occupancy, and Koimoi logging over 94,000 advance tickets and Rs 2.54 crore in pre-sales.
- Coverage noted fewer screens and show allocations for Ek Deewane Ki Deewaniyat compared with Thamma, with reports pointing to multiplex scheduling favoring the rival release.
- Early reception skewed mixed to negative, with social posts calling it a one-time watch and several critics faulting writing and direction, though the lead pair’s chemistry and songs drew praise.
- The film carries a CBFC ‘A’ certificate, with reports that censors asked for the removal of certain Ramayana references, as debates over the story’s obsessive-love framing resurfaced.