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Ek Deewane Ki Deewaniyat Faces Screen Crunch Before Diwali Release

The team alleges uneven screen allocation favoring Thamma.

Overview

  • Harshvardhan Rane urged fans on Instagram to buy tickets, saying the film has fewer theatre screens and limited promotions.
  • Producer Anshul Garg said the team chose a theatrical-first strategy and complained of inequitable consideration in cinemas, requesting a fair opportunity.
  • Reports indicate Thamma leads advance bookings and received more screens and show slots, with PVR INOX reportedly granting an exception to usual practices.
  • Early social-media reactions and the first review praised the film’s emotional intensity, music, and the lead performances.
  • The Milap Zaveri–directed romantic drama starring Harshvardhan Rane and Sonam Bajwa opens in theatres on October 21 during the Diwali window.