Overview
- Eins Energie announced on July 17 that it has obtained naming rights for Chemnitzer FC’s Stadion an der Gellertstraße and FC Erzgebirge Aue’s Erzgebirgsstadion, adding an “eins” prefix to both venues.
- FC Erzgebirge Aue will carry the name Erzgebirgsstadion eins for at least three years, with new signage scheduled for installation before the opening match of the upcoming season.
- Financial details of the sponsorship remain undisclosed but are expected to provide a significant revenue boost for 3. Liga side Aue and Regionalliga club Chemnitzer FC.
- Aue president Roland Frötschner praised the balance between preserving the traditional name and securing a major partner, and Chemnitzer FC managing director Uwe Hildebrand called the enhanced collaboration a strong signal for the club’s future.
- Eins positioned the deal as a unifying element in Southwest Saxony, aiming to bridge rival fan bases under a shared regional identity.