Overview

• All customers who sign up by Saturday will get a Free Electricity Day to cover their Wimbledon finals viewing at home
• The offer builds on Sunday Saver, which awards up to 16 free hours for reducing peak-time use between 4pm and 7pm
• EDF research finds 29 million Britons plan to watch the finals from home and 92% expect to power extra appliances during their parties
• Since its launch, Sunday Saver has delivered nearly 10 million hours of free electricity, saving households over £2 million
• The initiative responds to cost-of-living pressures, with six in ten viewers citing event expenses as their reason for hosting at-home watch parties