Eddy Cue Says Apple TV Tops Common 45 Million Subscriber Estimates
He offered the rare hint during a Puck podcast tease following the service’s recent rebrand.
Overview
- Cue declined to share a specific figure, saying only that the total is “significantly more” than about 45 million.
- The comment addresses widely cited third‑party estimates that have placed the service near 45 million subscribers.
- Apple continues to withhold firm viewership and subscriber metrics for its streaming platform.
- The service, now branded Apple TV, costs $12.99 per month after launching at $4.99 in 2019.
- Cue referenced an extended production pause and a nine‑month strike as hurdles to content rollout, with the full interview slated to publish later via Puck.