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Ed Sheeran Kicks Off Three-Night Homecoming at Portman Road

30,000 fans flocked to Portman Road for a pink-themed homecoming opener that local businesses believe will generate £10 million in economic activity.

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Overview

  • A ten-minute pink-lit countdown led to Sheeran taking the stage at around 8:15 pm following openers Tori Kelly and Myles Smith.
  • Enthusiastic fans queued from 5 am, including attendees from the US and Europe, to secure places at the sold-out Portman Road shows.
  • Greater Anglia ran extra mainline services and First Eastern Counties expanded park-and-ride buses to ease post-concert travel.
  • The Ipswich Central “Welcome Home Ed” campaign transformed town landmarks in pink as hotels, pubs and retailers reported full bookings.
  • Two more sold-out nights await on July 12 and 13 with Busted, Dylan, Maisie Peters and James Blunt as support.