Overview

• On Spin the Wheel with Ed Sheeran, the singer named Shillong his favourite Indian city, saying it “felt very different”
• Sheeran compared the hill station’s vibe to a high-octane football match between Newcastle United and Plymouth County
• The ‘Sapphire’ music video features 27 scenes of local life—from sipping sha to riding the iconic Bus Smit—and has topped 120 million YouTube views
• He previously drew more than 30,000 fans to his February concert at Shillong’s Jawaharlal Nehru Stadium
• Chief Minister Conrad K Sangma is leveraging the global spotlight to advance plans for Shillong as the nation’s football hub