Overview
- An Unidos U.S. Latino Vote Initiative survey finds cost of living remains the top issue, with 31% approving of Trump’s job performance, 64% disapproving, and 83% saying their finances are the same or worse.
- Nevada small-business owner Matt Payan says higher canning costs tied to tariffs forced his brewery to scale back production, reflecting broader price pressures on workers and customers.
- Democrats including Rep. Steven Horsford say voters feel misled by promises of quick price relief, while Sens. Jacky Rosen and Catherine Cortez Masto point to tariffs and immigration raids as harms to tourism and community confidence.
- Republican strategist Jeff Burton says the GOP has until the end of Q1 2026 to show price relief, highlighting a push to implement a no-tax-on-tips policy as party leaders court Latino voters.
- Recent governor’s races in Virginia and New Jersey showed Latino voters breaking strongly for Democrats, signaling potential erosion of the GOP’s 2024 gains heading into the midterms.