Overview
- Parties are warned against using AI tools to create deepfakes or otherwise distort information during campaigning.
- Any AI-generated or digitally altered campaign material must be prominently tagged with clear notations such as "AI-Generated," "Digitally Enhanced," or "Synthetic Content."
- The Model Code of Conduct now explicitly applies to online and social media posts, confining criticism to policies, programmes, past records and public actions and avoiding unverified allegations or personal attacks.
- The Commission says it is keeping a strict watch on social platforms with violations to be dealt with firmly, and political ads in print on poll day or the day before require prior MCMC certification.
- Roughly 8.5 lakh personnel have been mobilized for Bihar, including one general observer in each of the 243 constituencies, even as some outlets report a blanket ban on AI videos that the ECI’s directive frames instead as labelling, monitoring and action against misuse.