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eBay Live to Debut in Germany on Nov. 29 With Real-Time Auctions and Chat

The move builds on fast U.S. gains to challenge TV shopping rivals, plus TikTok.

Overview

  • The first German streams are scheduled from Comic Con Stuttgart, with access via the eBay app and website.
  • Hosts present items in real time with prices, availability and bids visible inside the video stream.
  • Viewers can purchase instantly or bid in auctions, ask questions in an integrated chat and stay within the live feed.
  • A Soft Close feature extends the countdown when late bids arrive to curb last‑second sniping.
  • The rollout starts with collectibles and fashion, with additional categories planned in the following months.