Overview

• EA Sports is facing a lawsuit regarding compensation for college athletes in its upcoming college football game.
• The Brandr Group, which negotiates group licensing deals for 54 Division I schools, is suing EA over name, image, and likeness deals being offered to athletes.
• EA originally said athletes at schools working with The Brandr Group would have their deals done through them, but later entered a partnership with OneTeam Partners to work out group licensing deals instead.
• The Brandr Group alleges that EA is offering athletes involved in its game $500 and no royalties, which is well below market value, and that EA's decision to ask athletes to opt in directly to a deal without their involvement amounts to "tortious interference."