EA Rules Out Apex Legends 2 Amid Revenue and Engagement Challenges

EA plans significant changes to Apex Legends without launching a sequel, focusing instead on seasonal updates and player retention.

Apex Legends has seen a decline in player engagement and failed to meet recent monetization goals, prompting EA to rethink its strategy.
EA CEO Andrew Wilson emphasized that a sequel, similar to Overwatch 2, is not planned as such updates often fail to surpass the success of the original game.
The company intends to introduce large systematic changes to enhance player retention and engagement rather than developing an entirely new version.
Recent controversial changes to the battle pass structure were reversed after player backlash, highlighting the need for careful innovation.
EA remains committed to delivering progressively larger and more innovative seasonal content updates to maintain its player base and drive growth.