EA Forecasts Strong Future with AI Integration and Expanded Live Services
Electronic Arts leverages AI advancements and broadens its live service offerings, aiming to enhance player engagement and streamline development.
- EA's FY24 earnings report shows a 2% increase in net revenue, reaching $7.56 billion, driven by robust live service performance.
- CEO Andrew Wilson highlights the transformative potential of AI in game development, expecting to impact over 50% of production processes.
- The company plans a significant expansion of the Battlefield series into a comprehensive live service model, involving multiple studios.
- EA introduces a new stock buyback program, signaling confidence in its financial health and future prospects.
- Upcoming projects include the release of two unannounced games, with expectations set for innovative gameplay and community engagement.