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Dyson Launches Supersonic Nural With Personalized Heat and Airflow Controls

Machine learning enables the dryer to adapt to users’ routines for consistent salon-quality results without manual adjustments.

Overview

  • The Supersonic Nural debuted July 24 with sensors that learn individual heat and speed preferences and adjust airflow in real time.
  • Motion detectors pause heating when the dryer is set down and optimize performance upon restart.
  • It carries a $70 premium over the original Supersonic model to reflect its adaptive styling technology.
  • Early hands-on reviews find the smart personalization features justify the extra cost for first-time buyers but offer little incentive for existing Supersonic owners to upgrade.
  • The new model joins Dyson’s premium hair tool ecosystem alongside the Corrale straightener, Airwrap i.d. multi-styler and Supersonic r hair dryer.