Dylan Mulvaney Reflects on Bud Light Boycott and Trans Advocacy in New Memoir
The influencer discusses the backlash, mental health struggles, and aspirations for trans visibility while promoting her book 'Paper Doll: Notes from a Late Bloomer.'
- Dylan Mulvaney, a trans influencer and performer, gained widespread attention through her TikTok series 'Days of Girlhood' and a controversial partnership with Bud Light in 2023.
- The Bud Light collaboration led to significant backlash, including a boycott that reportedly cost Anheuser-Busch billions in revenue and a 30% drop in customers, according to a former executive.
- Mulvaney has spoken candidly about the mental health toll of the boycott, including feelings of guilt and suicidal ideation, but remains unapologetic about the brand deal.
- In her memoir, 'Paper Doll,' Mulvaney shares personal reflections on her transition, her struggles with public scrutiny, and her desire to advocate for trans rights.
- She emphasizes the importance of creating opportunities for trans individuals to thrive and critiques the broader societal challenges faced by the trans community in the United States.
CBS News 
