Dunkin' Renames Small Iced Coffee 'The Short King' for Spring

The name change, inspired by a popular meme, is a limited-time offer exclusive to the Dunkin' app.

Dunkin' celebrates the start of spring by renaming its small iced coffee to 'The Short King' in honor of the social media meme #ShortKingSpring.
The limited-time name change is exclusive to the Dunkin' app and will last from March 19 until March 26.
The term 'Short King' celebrates men under 6 feet tall, gaining popularity through social media and embodying a positive message about height.
Dunkin's recent marketing campaigns include the Super Bowl 'DunKings' ad featuring Ben Affleck, Matt Damon, and Tom Brady, showcasing the brand's playful approach to advertising.
Other items on the DunKings menu include Ben Affleck's own drink, Munchkins Skewers, and the Everything Encore Breakfast Sandwich, further expanding Dunkin's themed offerings.