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Duchess Of York Unveils Samoa-Made Compostable Nappy Brand ‘Greater Good’

The brand’s compostable design aims to tackle the 380,000 diapers discarded every minute by breaking down naturally.

Overview

  • On August 1, the Duchess of York introduced ‘Greater Good,’ her new eco-friendly compostable nappy venture.
  • The nappies are touted as the first fully compostable diapers capable of decomposing in home or industrial compost systems.
  • Their design avoids the microplastics and landfill buildup associated with conventional disposables.
  • The venture was developed in partnership with biomedical expert Dr Jason Graham-Nye and entrepreneur Kim Graham-Nye.
  • Ferguson cited her four grandchildren as the driving force behind pursuing this sustainable business initiative.