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Dream11 Reported to Exit India Jersey Deal After Online Gaming Law

BCCI plans to invite fresh bids following a gaming law that leaves Dream11’s role in doubt.

Will India play the Asia Cup 2025 without a front of shirt sponsor? | Image: AP/BCCI
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BCCI set to invite fresh bids for jersey sponsorship rights.

Overview

  • Multiple reports citing NDTV say Dream11 is not willing to continue as Team India’s lead jersey sponsor ahead of the Asia Cup.
  • The shift follows Parliament’s passage and presidential approval of the Promotion and Regulation of Online Gaming Bill, 2025, which outlaws real‑money gaming and related advertising.
  • BCCI secretary Devajit Saikia said the board will follow the law and, if necessary, will proceed without actions not permissible under the new rules.
  • Sources report the board will seek new bids for jersey rights, raising the prospect that India could play the Asia Cup without a lead sponsor if no deal is finalized in time.
  • Jerseys bearing the Dream11 logo were already printed for the tournament, but reports say they are unlikely to be used, as Dream11 has also suspended cash contests and signaled no legal pathway for paid fantasy play.