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Drake’s ‘Which One’ Debuts at No. 23 on Billboard Hot 100, Tops UK Hip-Hop Chart

Their contrasting performance highlights Drake’s varied market reception, building anticipation for his forthcoming album ICEMAN.

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Overview

  • “Which One” opened at No. 23 on the Billboard Hot 100, marking Drake’s lowest official single debut in the US since 2017’s “Signs.”
  • The track launched at No. 1 on the Official UK Hip-Hop & R&B Singles chart and entered the UK Official Singles chart at No. 4, becoming Drake’s forty-seventh UK top-10 hit.
  • Originally expected on July 18, the single was delayed to July 25 and premiered live that day in Manchester as part of Drake’s episodic rollout for ICEMAN.
  • The US setback contrasts with the July release “What Did I Miss?,” which debuted at No. 2 on the Billboard Hot 100 and maintained stronger streaming momentum.
  • Drake’s ICEMAN campaign has included cinematic livestreams, festival appearances and his first European tour in six years, underscoring his diversified promotional strategy.