Overview

• Drake’s “Iceman: Episode One” livestream featured him driving a branded truck around Toronto before premiering “What Did I Miss?” as his first Iceman single.
• The song’s lyrics directly address betrayal and fake friends, including pointed references to Kendrick Lamar’s June 2024 Pop Out concert.
• The immersive livestream blended staged scenes—from archival footage of a young Drake to a freezer performance—to introduce the Iceman narrative.
• Drake’s defamation lawsuit against Universal Music Group over its promotion of Lamar’s “Not Like Us” remains active.
• Fans are speculating that the stunt and single foreshadow a summer release for a forthcoming solo album titled Iceman, though no date has been set.