Dr Pepper Surpasses Pepsi as America's Second-Favorite Soda

New data reveals Dr Pepper's rise in popularity, edging out Pepsi for the first time since 1985.

Dr Pepper now holds 8.3% of the U.S. soda market, slightly ahead of Pepsi.
Coca-Cola remains the top soda brand with a 19.2% market share.
Dr Pepper's growth is attributed to innovative flavors and strategic marketing.
The brand has focused on appealing to younger consumers through platforms like TikTok.
Dr Pepper was founded in 1885, a year before Coca-Cola, and has a long history of unique flavors.