Particle.news
Download on the App Store
8 ARTICLES
·
yesterday

Dow Jones Strikes Exclusive Polymarket Deal to Embed Real-Time Prediction Data Across WSJ, Barron's and MarketWatch

The tie-up brings market-implied probabilities into Dow Jones products, reflecting a broader shift by major outlets toward prediction-market signals.

A screen displays the Dow Jones Industrial Average after the closing bell on the floor at the New York Stock Exchange (NYSE) in New York City, U.S., April 21, 2025. REUTERS/Brendan McDermid
Image
Dow jones brings polymarket prediction markets to newsroom, turning headlines into probabilities
Image

Overview

  • Polymarket data will appear in dedicated modules on Dow Jones digital pages, including homepages and market sections, with select placements in print.
  • Dow Jones plans consumer features built on these probabilities, including a market-implied earnings calendar for corporate results.
  • Dow Jones CEO Almar Latour said the goal is to give users real-time insight into collective expectations about future events.
  • Financial terms were not disclosed, and Polymarket is described as the largest prediction-market platform where users wager with cryptocurrency on real-world outcomes.
  • The agreement follows growing mainstream adoption of such data, including CNBC’s recent integration with Kalshi and investor interest reported around a potential $12–$15 billion valuation for Polymarket.