Overview
- Borussia Dortmund and Puma presented a special-edition jersey honoring 100 years of Stadion Rote Erde for the 2025–26 season.
- The kit is scheduled to be worn by the first team on March 21 against Hamburger SV, by the women’s side on March 22 at Rote Erde, and by BVB legends on March 25 versus a Benfica selection.
- Design cues include graphics referencing the stadium’s entrance gates and running track, a sandstone-inspired finish, and a neck inscription reading “100 Jahre Stadion Rote Erde.”
- BILD and Sportbild report sales begin March 19 at 10:00 in the online shop and fanshops with special-box packaging, while NRZ notes Puma’s site still listing the item as “coming soon” with prices of €109.95 short sleeve, €119.95 long sleeve, and €159.95 for an Authentic Special Edition.
- Fan reaction skews positive, though some criticize frequent special releases or the visibility of sponsor Vodafone.