Overview
- CAIT’s nationwide survey reports ₹5.40 lakh crore in goods plus ₹65,000 crore in services during the Navratri–Diwali period, about 25% higher than 2024.
- About 72% of traders surveyed attribute higher volumes to GST rate rationalisation across key categories such as garments, footwear, confectionery, home decor and consumer durables.
- Physical stores accounted for roughly 85% of sales, with rural and semi‑urban markets contributing around 28% of turnover as non‑metro demand broadened the surge.
- E‑commerce indicators corroborate the upswing, with Unicommerce tracking 24% year‑on‑year growth in orders and quick‑commerce volumes up roughly 120%.
- The survey highlights a strong ‘Vocal for Local’ trend, noting 87% consumer preference for Indian‑made goods and a slide in demand for imported products, while Meesho filed an updated DRHP to raise up to ₹4,250 crore via IPO.