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Divorce Speculation Mounts After Hailey Bieber Sells Rhode to e.l.f. Beauty

Without a prenuptial agreement, California law could entitle Justin Bieber to half of the proceeds from Hailey’s Rhode sale.

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Overview

  • Hailey Bieber sold her Rhode beauty line to e.l.f. Beauty for $800 million up front and could earn another $200 million based on sales targets.
  • The pair entered a 2018 marriage without a prenuptial agreement, meaning California community property rules could split shared assets 50-50.
  • Months of separation rumors intensified when Justin Bieber unfollowed his wife on Instagram and Hailey posted “I am rejected” on her social feed.
  • Hailey’s parents, Stephen and Kennya Baldwin, arranged church-based counseling, but insiders say she declined the intervention.
  • Justin’s prior $200 million music catalog sale rescued him from near bankruptcy and could benefit him financially if the marriage ends.