Overview

• Rachel Zegler's August 2024 'Free Palestine' tweet reignited debates about political expression and its impact on Disney's Snow White remake, prompting internal concerns at Disney.
• The film grossed $87.3 million globally in its opening weekend, far below its $270 million production budget, reflecting financial and reputational challenges.
• Disney executives reportedly addressed the fallout from Zegler's tweet, which led to increased security measures for her Israeli co-star Gal Gadot after she received death threats.
• Criticism extends beyond Zegler's social media activity to casting decisions, storyline updates, and the portrayal of the seven dwarfs, which some viewed as inconsistent with progressive values.
• Zegler agreed to work with a Disney-paid social media specialist to manage her posts after discussions with producer Marc Platt about the repercussions of her statements.