Overview
- Variety reports Disney has been pressing creatives for films tailored to men ages 13–28, soliciting new IP such as globe-trotting adventures, treasure hunts, and Halloween-season titles.
- David Greenbaum is leading the push across live action and 20th Century Studios, with former Paramount executive Daria Cercek hired to help source and shape projects.
- Iger recently told investors the studio will not favor existing IP over originals, reinforcing a quality-over-volume stance as the company reassesses its theatrical slate.
- The strategy follows franchise fatigue, with Marvel’s Fantastic Four: First Steps underperforming and no Star Wars film in theaters since 2019, though a Mandalorian & Grogu feature is planned for next year.
- Disney also took a reported $1.5 billion equity stake tied to Fortnite to reach younger audiences, and some coverage says leadership is weighing fewer sequels and a rethink of reliance on Marvel and Lucasfilm chiefs, with no formal changes announced.