Particle.news

Download on the App Store

Disney Shifts Focus Away from Politics Under Bob Iger

The company settles lawsuits and scales back political messaging to prioritize entertainment and rebuild its reputation.

  • Disney has settled a defamation lawsuit with President-elect Donald Trump, agreeing to pay $16 million in legal fees and donations to his presidential library.
  • The company has removed a transgender athlete storyline from Pixar's upcoming animated series 'Win or Lose,' citing parental preferences for handling such topics individually.
  • Disney's legal and public battles with Florida Governor Ron DeSantis over LGBTQ+ policies and corporate governance have ended, with both parties reaching a settlement.
  • CEO Bob Iger has emphasized a return to Disney's core mission of entertainment, avoiding politically charged content to appeal to a broader audience.
  • Despite efforts to depoliticize, Disney continues to face challenges with its perception as 'woke,' particularly with upcoming projects like 'Snow White' and an African-American Captain America in 2025.
Hero image