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Disney Sets Oct. 21 Price Hikes for Disney+, Hulu and Bundles in U.S.

Disney says the planned increases support continued investment following last year’s first streaming profit.

Overview

  • New prices take effect Oct. 21 for new signups, with existing subscribers charged the new rates on their first billing date on or after that day.
  • Disney+ with ads rises $2 to $11.99 per month and Disney+ Premium climbs $3 to $18.99 per month, with the Premium annual plan increasing $30 to $189.99.
  • Hulu with ads increases to $11.99 per month and ESPN Select to $12.99, while Hulu Premium stays at $18.99.
  • Bundles move up: Disney+–Hulu with ads to $12.99; Disney+–HuluESPN Select with ads to $19.99 and ad-free Disney+ and Hulu with ESPN Select ads to $29.99; Disney+–Hulu–HBO Max to $19.99 with ads and $32.99 without.
  • Some options are unchanged, including the ad-free Disney+–Hulu Duo Premium at $19.99 and the Disney+–HuluESPN Unlimited bundles at $35.99 with ads and $44.99 without, as notifications went out Sept. 23 during backlash over the Jimmy Kimmel suspension that an insider says is unrelated.