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Disney Rebrands Paris Park as Disney Adventure World, Sets March 29, 2026 ‘Frozen’ Opening

A lifelike Olaf figure alongside new animatronic capabilities signals a tech‑forward, franchise strategy across the parks.

Overview

  • Press previews detailed Adventure Way, a new central promenade that leads guests from the entry plaza to Arendelle’s North Mountain and Castle.
  • Disney unveiled a size-appropriate Olaf animatronic for Paris, with Olaf voiced by Josh Gad and praised for realistic movement.
  • Imagineering showcased developing animatronic features that can convey blushes and tears to broaden characters’ emotional range.
  • Paris’s World of Frozen is positioned as a sister to Hong Kong’s land, with an indoor boat ride, restaurant, shops, and character encounters.
  • Disney also highlighted U.S. park projects in development, including Monstropolis at Hollywood Studios, Villains Land and Piston Peak at Magic Kingdom, and Tropical Americas at Animal Kingdom.