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Disney Invests $1 Billion in OpenAI, Strikes Three-Year Deal for Fan-Made AI Videos With 200+ Characters

The companies highlight safeguards that exclude actor voices and likenesses, with age-based controls to limit harmful content.

Overview

  • Users will generate short videos on OpenAI’s Sora and within ChatGPT using characters from Disney, Marvel, Pixar, and Star Wars.
  • Licensed creations can feature costumes, props, vehicles, and settings, with a curated selection to stream on Disney+.
  • Disney committed $1 billion to OpenAI and retained the option to buy additional shares in the company.
  • Disney will adopt OpenAI APIs to build new products and will deploy ChatGPT for employees across the company.
  • Bob Iger and Sam Altman described the alliance as a responsible collaboration for creative storytelling using generative AI.