Overview
- The partnership authorizes Sora and ChatGPT Images to generate short videos and images using a curated catalog of more than 200 Disney, Marvel, Pixar and Star Wars characters, plus costumes, vehicles and iconic environments.
- Disney will become a major OpenAI API customer to build new products and Disney+ experiences, with ChatGPT deployed internally for employees.
- A curated selection of fan-generated Sora videos could be showcased on Disney+, with initial user-facing features expected in early 2026.
- The license excludes human faces and voices, and OpenAI pledged strengthened safety standards, age policies and controls to prevent illegal or harmful content and to protect rights holders.
- The three-year agreement includes warrants allowing Disney to purchase additional OpenAI equity, remains subject to corporate and regulatory approvals, and Disney has sent a cease-and-desist letter to Google alleging large-scale copyright infringement.