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Disney Invests $1 Billion in OpenAI as 3-Year Deal Lets Users Generate Videos With 200 Disney Characters

The pact signals a shift from legal fights to licensed creative access with strict limits on real-person likenesses.

Overview

  • OpenAI’s Sora and ChatGPT Images now include licensed access to more than 200 characters from Disney, Marvel, Pixar and Star Wars under a three-year agreement.
  • Disney is taking a $1 billion equity stake in OpenAI and holds options to buy additional shares.
  • Disney becomes a major OpenAI customer, planning to use its APIs, deploy technology for Disney+ and provide ChatGPT to employees.
  • A curated selection of Sora-generated videos may appear on Disney+, while users can create and share their own clips.
  • Safeguards bar generating real people or actors’ voices, and live-action roles will appear only as animated versions in OpenAI apps.