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Disney Imagineering Reboots ‘Imagineer That!’ on YouTube With Tom Morrow 2.0

The revived short-form series previews Imagineering’s creative pipeline, with the next installment set for Sept. 15.

Overview

  • The first episode is live on Walt Disney Imagineering’s YouTube channel and opens with an introduction by president and chief creative officer Bruce Vaughn.
  • Tom Morrow 2.0 interviews senior creative director Jonathan Friday, who outlines stages such as Blue Sky, Concept, Feasibility, and Design.
  • Viewers are encouraged to spot Easter eggs, with B-roll showing work tied to the Buzz Lightyear update at Magic Kingdom, the Tropical Americas area and Encanto casita at Animal Kingdom, and Cars-related research and models.
  • Walt Disney Imagineering confirmed a continuing run, with the next episode scheduled for Sept. 15, 2025.
  • The character returns from a 2007 retirement with updated design and motion programming and a refurbished car, in episodes running about four minutes aimed at older elementary and middle-school viewers.