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Disney Completes $9 Billion Acquisition of Comcast’s Hulu Stake

Arbitration set Hulu’s final price at just under $9 billion to position Disney to integrate the service with Disney+ alongside ESPN.

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Hulu office in Seattle, Washington, USA — June 15, 2023. (JHVEPhoto/Getty Images)

Overview

  • Disney paid an additional $438.7 million on June 9 to fulfill the appraisal outcome and bring the total purchase price for Comcast’s 33% stake to about $9 billion.
  • The appraisal process stemmed from a 2019 put/call agreement that guaranteed a $27.5 billion valuation floor for Hulu.
  • Had Comcast’s higher valuation prevailed, Disney would have owed roughly $5 billion more, but the arbitration ruling aligned closer to Disney’s lower appraiser estimate.
  • CEO Bob Iger said completing the buyout opens the door for tighter content integration across Hulu, Disney+ and ESPN’s streaming offering.
  • The acquisition is set to close by July 24, 2025, giving Disney full operational and strategic control over Hulu.