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Disney CEO Targets Netflix's Streaming Dominance

Bob Iger outlines plans to revamp Disney+'s technology and content strategy to compete with Netflix.

  • Disney CEO Bob Iger acknowledges Netflix's superiority in streaming technology and content, aiming to elevate Disney+ to similar standards.
  • Iger outlines a comprehensive plan to overhaul Disney+'s technology, leadership, and strategy, including merging Disney+ and Hulu into a single platform.
  • Disney+ struggles with profitability and subscriber retention, with Iger targeting profitability by the end of 2024.
  • Iger emphasizes the importance of technological advancements and strategic partnerships to enhance Disney+'s competitiveness.
  • Despite challenges, Disney remains committed to transforming streaming into a significant growth engine, with plans to improve content variety and engagement.
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